Eco-Fashion: Men are roughly 52% more likely to care about eco-conscious fashion than women, according to a study from outdoor lifestyle brand Timberland. What's more, men spend more per month than women on their style—$311 vs. $187, respectively.
Prime Membership: In an annual shareholder letter, Amazon founder and CEO Jeff Bezos said that the company has reached more than 100 million paid Prime subscribers worldwide. eMarketer expects there will be 56.4 million US households with an Amazon Prime subscription in 2018. And by 2020, that number is projected to grow to 64.7 million. Prime members are very valuable to Amazon since they shop on the site more frequently and tend to be more affluent than the average American.