Measuring China's Growing Share of Global Retail

eMarketer's 'Behind the Numbers' podcast

June 20, 2018

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In the latest episode of the "Behind the Numbers" podcast, we dig into eMarketer's new, updated estimates for global retail sales, and then take a closer look at China, which makes up roughly 20% of the worldwide market. 

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Subscribers to eMarketer PRO can access all the numbers in the new global retail forecast. 

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