In an interview with eMarketer, Lili Chen, general manager of Alibaba's luxury ecommerce platform Luxury Pavilion, talks about how digital can help amplify the luxury shopping experience.
10/1/2018by Man-Chung Cheung
Digital sales of luxury goods were initially slow to take off, trailing many other sectors, but online luxury shopping now is gaining rapidly, spurred by sales of lower-end luxury goods and by younger shoppers accustomed to purchasing practically everything online.
2/7/2018by Krista Garcia
While an overwhelming majority of luxury sales are still being completed at brick-and-mortar stores, sales via online channels are growing at a faster pace.
1/26/2018by Man-Chung Cheung
How do millennial women define luxury? A lot of it depends on how much money they have. The more money they have, the more likely they are to say that brand names are a key signifier of luxury.
8/24/2017by Monica Melton
Once shunned by luxury brands, online retail channels in China increasingly present the best option for companies to drive revenue growth.
8/17/2017by Rahul Chadha
A survey of millennials in four markets around the world finds that attitudes and behaviors don’t follow a simple pattern, reflecting millennials’ continuing financial challenges.
7/28/2017by Maria Minsker
Fashion brand Michael Kors agreed to buy Jimmy Choo in a deal that values the luxury shoe label at $1.35 billion, continuing the reshuffle of the luxury sector.
7/25/2017by eMarketer Editors
Most luxury buyers still prefer the in-store experience for the reasons they always have: Materials and fit are often important, and attentive customer service comes with the territory. But digital channels are playing a larger role in the path to purchase.
7/24/2017by eMarketer Editors
A significant segment of China’s consumer class is moving upmarket from cheap goods sold on marketplaces. With its stake in luxury marketplace Farfetch,, a China-based ecommerce platform, is positioning itself to capitalize on this growing market segment.
6/22/2017by Rahul Chadha
It's a challenging time for the luxury sector. Michael Kors is the latest brand to show the strain, reporting declining sales and outlining plans to close up to 125 stores.
5/31/2017by eMarketer Editors