Technology

According to a survey of augmented and virtual reality users worldwide, smartphones will play a much larger role and stores will have much smaller floor space. But change won't happen overnight.
5/16/2018by Jen King
A new industry survey suggests some retailers are pulling back from IT spending. But digital transformation plans are a major focus for many.
3/27/2018by Krista Garcia
Consumers are very interested in new technology that aims to make long lines a thing of the past.
3/21/2018by Jennifer King
Many retailers are focused on employing tech to improve the in-store customer experience, but what if good customer experience means being left alone?
3/19/2018by Krista Garcia
Nordstrom’s purchases of BevyUp and MessageYes reflect the retail industry’s increasing focus on providing a personalized customer experience.
3/12/2018by Krista Garcia
More retailers are looking to technology to simplify the shopping process and automate a lot of redundant tasks. Here's how consumers feel about it.
2/9/2018by Rimma Kats
Instead of fearing technology, retailers in the know are embracing new digital tools to help gather consumer information and improve the shopping experience.
2/1/2018by Krista Garcia
A survey of ecommerce professionals worldwide—representing agencies and brand marketers—found respondents plan to test a diverse range of technologies within the next two years, although some of their goals differ.
1/26/2018by Krista Garcia
Emerging from a difficult year marked by widespread store closings and declining comparables, retailers gathered at the National Retail Federation's Big Show in New York focused on technology as a key to changing the trendline.
1/16/2018by Rimma Kats
A survey found that many plan to increase their spending on a range of emerging technologies, including artificial intelligence and location-based marketing.
1/9/2018by Rimma Kats