Even with the ubiquity of digital buying, the in-store shopping experience continues to have importance. And even more so with younger consumers.
Voice commerce holds promise. But at the moment, more consumers are turning to voice assistants to research products than add them to their cart.
We're in the final countdown toward what promises to be a busy holiday shopping season. According to RetailMeNot's 2018 Holiday Insights Guide, consumers plan to spend more this year, and 60% of retailers feel optimistic that they'll outperform their holiday 2017 performance.
It's been established that consumers aren't crazy about chatbots for customer service needs. But according to a new study, consumers aren't enamored with any other customer service channel either.
Mobile has become integral to the shopping experience, yet when it comes to transacting—especially in store—US consumers still aren't fully on-board.
Alibaba's Singles' Day, China's massive ecommerce festival held annually on Nov. 11, has grown to surpass pretty much every other online shopping event in the world.
For digital sales, delivery might not seem as important as a product itself, but many shoppers judge a retailer on its last-mile capabilities. Loyalty can be made or broken based on cost, speed and accuracy of shipping.
Despite looming tax changes to cross-border ecommerce goods set to go into effect in January, eMarketer expects strong demand for overseas goods in China to continue. In fact, in its latest forecast on China, eMarketer has raised its growth projections for 2019.
Brand trust has a great deal of sway on purchase behavior, especially when shopping for big-ticket items. According to an October 2018 SurveyMonkey poll, 68% of US internet users said trust in a brand was very influential when making a major purchase.
Buy online, pick up in-store is seen as the solution for consumers who don’t want to wait for their package, but according to an OrderDynamics survey, 30.3% of retailers in select countries can confirm an order for pickup—more or less in the same timeframe as standard shipping—in two or more days.